Nearly every business needs to transition towards digital marketing. A recent article on eMarketer.com reviewed the challenges and dilemmas many business face when deciding what steps to make and who’s advise to take.
The split between choosing a leader with a technology background vs. someone with a marketing background was almost the same. The other 13% chose someone else. Perhaps that someone else was the best choice … someone with both skills.
At Kent Communications we have over 20 years of providing marketing solutions. In October 2016 we partnered with WSI in Toronto the world’s largest digital company, to boost our digital capabilities.
We can show you a step by step process incorporating the skills and experience of a technology background with the research, tools and creativity of a marketer.
We make the necessary detour into digital marketing a thoughtful, smooth and insightful transition for you and your company.
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